摘 要当前许多股份公司的资产管理水平不高,因为法律保障和品牌保护意识上都存在着缺陷。在管理机制和评估机制相对落后的前提下,以不同形式约束了无形资产的价值,为进一步深化无形资产的开发与利用,应当加强和充分发挥企业无形资产管理的核心力量,在保质保量开发无形资产的同时,也应当有效的利用现代化信息技术,建立资产评估数据库,在通过科学的评估的同时,制定保密申报监察等各项管理制度,从而提高无形资产管理的管理水平。无形资产作为股份资产有效管理的重要组成部分,已经成为天虹股份可持续发展的过程中的有力的保证。为加强对天虹股份无形资产管理,促进无形资产的增值,也为天虹股份创造经济效益提供有力的保障。本文通过查阅大量的文献资料来界定无形资产。无形资产是股份公司独有的实物与非货币的资源的统称,通过对人才培养、科学研究等多个方面的总结与发展,促进天虹股份创造高附加值的资产,并将其分为技术制度、人力资源、信息网络等来促进无形资产的创新和收益。关键词:天虹股份 无形资产 人力资源ABSTRCTAt present, the asset management level of many joint-stock companies is not high, because the legal protection and brand protection awareness are flawed. In management mechanism and assessment mechanism under the premise of relatively backward, constraints on the value of the intangible assets in the form of different, in order to further deepen the development and utilization of intangible assets, should strengthen and give full play to the enterprise intangible asset management at the core of power, in the development of intangible assets with good quality at the same time, should also be effective use of modern information technology, establishing database of assets evaluation, through the scientific evaluation at the same time, formulating security declaration for inspection and the management system, so as to improve the management level of intangible assets management.As an important part of the effective management of stock assets, intangible assets have become...