探析董卿的主持风格摘 要随着电视产业的持续发展，受众对节目主持人有了全新的要求，让其步入到全新的市场化生存局面。电视节目主持人是目前节目和受众两者联络感情、开展信息沟通的重要链接者。在主持人风格中,蕴含了媒体、节目的中心内容，包含个人的情感领悟以及人生阅历。在当前电视节目竞争日渐激烈的情况下，基于审美需求持续提高的众多受众，节目主持人必须要有自己独有的主持风格，这样方能使吸引更多受众，使节目长青。鉴于此，笔者以主持人董卿的主持风格为例对该问题进行探究，指出董卿主持的风格以及董卿主持风格的成因，最后结合这些原因有针对性的提出董卿主持风格的借鉴之处，以及为其他电视节目主持人提供一定的参考。关键词：董卿；电视节目；主持风格iAnalyze Dong Qing's hosting styleAbstractWith the continuous development of the television industry, the television media has changed from an early economic situation to an open market economy. At this time, the audiences have also taken on entirely new demands on program presenters so that they can step into a completely new market Survival. TV presenter is currently the program and the audience contact the feelings of both to carry out an important link in information communication. In the host style, contains the media, the center of the program content, including personal emotional comprehension and life experience. Given the current fierce competition in television programming, based on the large audiences with increasing aesthetic needs, program presenters must have their own style of hosting so as to attract more audiences and make the programs everlasting. In view of this, the author takes the host style of host Dong Qing as an example to explore the issue, pointing out the style of Dong Qing presided over and the causes of Dong Qing presided over the style. Finally, combining these reasons, the author draws lessons from Dong Qing's style of hosting, Other TV...
