马鞍山商品批发市场市场分析报告目录第一部分宏观市场研究...........................................................................................31马鞍山宏观市场研究...........................................................................................31.1马鞍山经济发展现况.................................................................................31.2经济环境分析.............................................................................................61.3人口环境分析.............................................................................................81.4投资环境分析.............................................................................................81.5房地产宏观市场.......................................................................................101.6安徽特色分析...........................................................................................121.7总结..........................................................................................................13第二部分细分市场分析...........................................................................................142细分市场.............................................................................................................142.1商业..........................................................................................................142.2宾馆...........................................................................................................242.3办公楼市场...............................................................................................282.4住宅...........................................................................................................30第三部分项目分析...................................................................................................383项目分析.............................................................................................................383.1项目背景...................................................................................................383.2SWOT分析...............................................................................................38第四部分项目建议.................................................................................................404总体定位及建议.................................................................................................404.1总体定位...................................................................................................404.2定位依据...................................................................................................414.3相关配套产业的布置与意义...................................................................424.4本项目产品结构定位..............................................................................424.5案例—义乌小商品批发市场的经济贡献...............................................424.6义乌小商品批发市场成为区域经济繁荣强大的推动力.......................434.7经济意义——扩大就业能力...................................................................434.8部分商品批发市场吸纳就业情况...........................................................434.9必要性——马鞍山的地位决定...............................................................444.10产品细分定位..............................................................
