心的聚会服务有限责任公司创业计划书 目 录1.执行总结1.1项目背景...............................................................................................................................31.2公司战略...............................................................................................................................31.3市场分析...............................................................................................................................31.4营销策略...............................................................................................................................31.5组织体系...............................................................................................................................41.6投资与财务...........................................................................................................................42.项目背景2.1项目创意简介.......................................................................................................................52.2公司简介...............................................................................................................................52.3行业背景...............................................................................................................................63.市场分析3.1市场定位...............................................................................................................................73.2市场调研...............................................................................................................................73.3目标消费项目及细分.........................................................................................................113.4需求分析.............................................................................................................................123.5竞争分析................................................................................................................................