归档资料,核准通过。未经允许,请勿外传!目 录第一章 总 论............................................................................................11.1 项目提要.....................................................................................................11.2 可行性讨论报告编制依据.........................................................................31.3 综合评价.....................................................................................................3第二章 项目背景及必要性.....................................................................42.1 项目建设背景.............................................................................................42.2 项目建设的必要性.....................................................................................5第三章 建设条件.....................................................................................73.1 项目区概况.................................................................................................73.2 项目建设条件优劣势分析.........................................................................8第四章 建设单位基本情况...................................................................124.1 建设单位概况...........................................................................................124.2 研发能力...................................................................................................124.3 企业财务状况...........................................................................................124.4 法人代表基本情况...................................................................................12第五章 市场分析与销售方案...............................................................145.1 市场分析...................................................................................................145.2 销售策略、方案和营销模式...................................................................165.3 市场风险分析...................................