电脑桌面
添加小米粒文库到电脑桌面
安装后可以在桌面快捷访问

(每日一读)2014年4月高考英语考前突破 阅读理解能力 财经新闻 广告收入不稳定影响谷歌股价

(每日一读)2014年4月高考英语考前突破 阅读理解能力 财经新闻 广告收入不稳定影响谷歌股价_第1页
1/2
(每日一读)2014年4月高考英语考前突破 阅读理解能力 财经新闻 广告收入不稳定影响谷歌股价_第2页
2/2
广告收入不稳定影响谷歌股价Shares in Google have dropped 5% despite the technology giant reporting a first-quarter profit rise of 3%.2014 年第一季度谷歌利润增长 3%,但是股价却下跌 5%。 Profits were $3.45bn, but investors are preoccupied by Google's inability to maintain advertising prices. A widely watched measure, the average "cost per click", was down 9% from a year earlier. Another weak spot highlighted in the report was the firm's discounted sale of Motorola Mobility to Lenovo. Google sold the smartphone maker to Lenovo in January for close to $3bn, after paying $12.5bn for the firm less than two years ago. Despite investors' reaction, Google's chief executive, Larry Page, was upbeat: "We completed another great quarter," he said in a statement. "We got lots of product improvements done, especially on mobile. I'm also excited with progress on our emerging businesses." However, Google continues to struggle with its ability to charge advertisers higher prices for mobile ads, which are increasingly important with more and more consumers accessing Google's browser through their smartphones. Advertisers have proven reluctant to pay as much for ads on mobile screens compared to Google's bread-and-butter desktop ads, which have been the main revenue generator at the firm. Rates for mobile ads can be half as much as on personal computers, according to Needham & Co analyst Kerry Rice. However, Google expects mobile ad prices to catch up with PCs eventually as it becomes easier for consumers to buy products using mobile devices, Google chief business officer Nikesh Arora said.

1、当您付费下载文档后,您只拥有了使用权限,并不意味着购买了版权,文档只能用于自身使用,不得用于其他商业用途(如 [转卖]进行直接盈利或[编辑后售卖]进行间接盈利)。
2、本站所有内容均由合作方或网友上传,本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺!文档内容仅供研究参考,付费前请自行鉴别。
3、如文档内容存在违规,或者侵犯商业秘密、侵犯著作权等,请点击“违规举报”。

碎片内容

(每日一读)2014年4月高考英语考前突破 阅读理解能力 财经新闻 广告收入不稳定影响谷歌股价

您可能关注的文档

确认删除?
VIP
微信客服
  • 扫码咨询
会员Q群
  • 会员专属群点击这里加入QQ群
客服邮箱
回到顶部