互联网背景下的粉丝经济探析摘 要在互联网技术高速发展的当今社会,早已形成了所谓歌星、影星、体育明星“三星高照”的局面,而如今网红势力的强大崛起更是影响了整个互联网界的发展趋势。互联网的发展为每个普通人都提供了可以一夜爆红的可能性,与“群星闪耀”相对而来的便是大批拥护的粉丝。由此便引起了人们对于“粉丝经济”的思考与关注,这种不加管制的互联网簇拥下的粉丝经济可能是一时热度,只是经济泡沫,寿命短暂。也有可能会在人们的广泛关注以及相关部门的监督之下,使其良性规范的发展,并持续的创造良好的社会效益和经济效益。“粉丝经济”的发展最终走向哪里,是我们研究的目的。关键词:粉丝经济 网红;经济泡沫AbstractIn today's society, the rapid development of Internet technology, has already formed a so-called singers, movie stars, sports stars, "Samsung shining" situation, and now the rise of powerful strength reticulocyte is affecting the development trend of the Internet community. The development of the Internet for each ordinary people can provide the possibility of a night burst of red, and the stars come from the opposite is a large number of fans support. This has led to the people of the fans economy thinking and concern, this is not regulated by the internet fans surrounded the economy may be a temporary heat, but the economic bubble, short-lived. It may also be under the supervision of the people's extensive concern and the relevant departments, so that the development of benign norms, and continue to create good social and economic benefits. Where is the ultimate goal of the development of fans economy.Key words:Fans economy Red Net ; Economic bubble目 录引言.....................................................................................................1粉丝经济的前世今生.........................................................................1(一)粉丝经济的定义(二)粉丝经济的产生三、粉丝经济存在的互联网现状...............