功能白皮书创智信息科技股份有限公司CRM事业部目录1POWERCRM功能概述...........................................................................................................42POWERCRM主要组成部分...................................................................................................52.1POWERCRMFORSALES....................................................................................................52.1.1客户与联系人管理...................................................................................................52.1.2销售机会管理...........................................................................................................52.1.3待办事宜与工作流...................................................................................................52.1.4产品配置与报价.......................................................................................................62.1.5销售渠道管理...........................................................................................................62.1.6销售合同管理...........................................................................................................62.1.7网上订购..................................................................................................................62.1.8销售预测与报表功能...............................................................................................72.1.9竞争对手跟踪...........................................................................................................72.2POWERCRMFORSERVICE................................................................................................82.2.1客户和联系人信息...................................................................................................82.2.2统一标准答案与解决方案库管理...........................................................................82.2.3服务跟踪与外勤服务...............................................................................................82.2.4服务订单..................................................................................................................92.2.5产品维修..................................................................................................................92.2.6服务条款、担保书以及服务合同管理...................................................................92.2.7待办事宜与工作流程.............................................................................................102.2.8产品投诉跟踪.........................................................................................................102.2.9客户建议与提案.....................................................................................................102.2.10Web资料库与客户自助.........................................................................................102.2.11服务分析与报表.....................................................................................................102.3POWERCRMFORMARKETING........................................................................................112.3.1市场预算和收入跟踪管理.....................................................................................112.3.2市场活动管理.........................................................................................................112.3.3活动反响跟踪.........
