武汉市老龄产业生存与发展的实证调研黄雨萌doc-中南财经VIP免费

中南财经政法大学“博文杯”大学生百项实证创新基金项目项目名称关于武汉市老龄产业生存与发展的调查研究主持人黄雨萌参与人黎浩华俞越李丹纠赵洁张丽娜指导老师梅金平教授中南财经政法大学科研处制二○○九年八月1关于武汉市老龄产业生存与发展的调查研究目录摘要一、调查研究的背景（一）我国老龄产业发展的现状··················································································3（二）已有研究评述································································································4二、调查研究方案（一）研究对象的范围界定························································································5（二）调查研究的思路···························································································6三、调查数据分析——描述性分析（一）调研情况分析之老年人口篇···············································································7（二）调研情况分析之子女篇·····················································································9四、调查结论及相关建议探究··············································································11参考文献············································································································13后记················································································································14附件1：调查问卷及访谈附件2：调研所感附件3：调查费用及行程2第3页共17页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第3页共17页中南财经政法大学“博文杯”实证创新基金项目关于武汉市老龄产业生存现状的调查研究作者：黄雨萌黎浩华张丽娜李丹纠赵洁俞越1摘要老龄产业，也有称为老年产业或“银发产业”，是为老年人提供商品、设施和服务，满足老年人特殊需要的，包括老年人衣食住行以及精神文化方面需求的具有同类属性的行业、企业经济活动的集合。这项产业以满足老年人的特殊需求为目的，以开发老年消费市场为途径，以促进国民经济增长为目标，是集生产、经营、服务为一体的综合产业。而在现实生活中，我们看到，与老年消费群体巨大的需求相对应的是我国老龄产业市场的冷清。据统计,目前我国市场上每年为老年人提供的产品还不足1000亿元。甚至形成了“厂家不愿做,商家不愿卖,消费者无处买”这样一个怪圈。本文通过在武汉市进行实地调查，通过对消费者和商家进行问卷及走访调查，并针对调查中发现的问题，运用统计学、经济学等学科知识，对武汉市老龄产业的生存现状进行分析，并提出相关的合理化建议关键词：老龄产业生存现状实证调研一、调查研究的背景（一）我国老龄产业发展的现状（1）老龄产业市场规模不断扩大我国是世界上老龄人口规模最大的国家,且增长速度快。随着老年人口基数的快速攀升,必然导致老年消费群体的不断扩大,这就为老龄产业市场的...