摘要渔具实际上是模具工业的一个部分，作为现代世界上公认的关键工业，模具工业成为国民经济中的基础工业。模具生产水平的高低直接衡量着一个国家制造也水平的高低。虽然我国生产渔具的企业不是很多，大多属于中外合资形式，但从渔具业在国外的发展历史看来，渔具业未来的发展前景是非常乐观的。渔具制造的主要因素体现在我们现在市场的需求上，市场需求直接影响了渔具的质量、效益、新产品的开发力度。在渔具销售中，产品推广是一个重要环节，作为推销产品和推广新产品的重要平台，渔具业会展对渔具生产企业的宣传推广和产品销售是至关重要的。本文将对渔具业会展现状以及将来发展趋势进行分析，探究我国当前渔具业会展存在的问题，并提出相应的对策建议。关键词：会展业；渔具业；现状；建议AbstractFishingisactuallyapartofthemouldindustry,asakeyindustryrecognizedthemodernworld,themoldindustryisbasicindustryofnationaleconomy.Moldproductionleveldirectlymeasureanationalmanufacturinglevel.AlthoughtheproductionoffishingenterprisesinChinaarenotmany,mostlybelongingtothejointventure,butfromthefishingindustrydevelopmenthistoryinforeigncountries,itseems,thefutureprospectsforthedevelopmentoffishingindustryisveryoptimistic.ThemainfactorsoffishinggearmanufacturingisembodiedintheUSnowthemarketdemand,marketdemandhasadirectimpactoneffortstodevelopqualitybenefit,fishinggear,newproduct.Inthegearsales,productpromotionisanimportantlink,asanimportantplatformtopromoteproductsandpromotionofnewproducts,fishingtackleIndustryExhibitionoffishinggearproductionenterprisepublicityandproductsalesiscrucial.Thispaperwillanalyzethestatusquoofthefishingindustryandthefuturedevelopmenttrendoftheexhibition,thefishingtackleIndustryExhibitioninChina,andputsforwardthecorrespondingcountermeasureproposal.Keywords:exhibitionindustry;fishingindustry;presentsituation;suggestion目录第一章概述...........................................................................................................41.1研究背景..................................................................................................41.2研究意义..................................................................................................5第二章渔具业会展的基本概念...........................................................................62.1渔具业的定义..........................................................................................62.1.1渔业...............................................................................................62.1.2渔具业...........................................................................................62.2渔具业会展的定义..................................................................................62.2.1会展...............................................................................................62.2.2渔具业会展...................................................................................72.3发展渔具业会展的意义..........................................................................7第三章我国渔具业会展的现状.........................................................................73.1我国渔具业会展的历史沿革..................................................................73.2我国渔具业会展的特点..........................................................................83.3我国渔具业会展的具体情况..................................................................83.3.1会展形式..................................................................
