郑州担保业务产品手册——乘用车目录总述............................................................................................................................................4一、营销...................................................................................................................................4(一)前期准备.............................................................................................................41、业务品种...........................................................................................................42、客户用车真实性..............................................................................................93、购车交易真实性..............................................................................................94、客户信息真实性..............................................................................................92、操作流程...........................................................................................................5(二)产品营销.............................................................................................................61、市场摸底...........................................................................................................62、产品宣传...........................................................................................................73、经销商开发.......................................................................................................84、经销商维护.......................................................................................................95、客户营销...........................................................................................................9(三)风险预估.............................................................................................................91、客户资质预估..................................................................................................9(四)产品培训.............................................................................................................9二、接单...................................................................................................................................9(一)客户贷款申请表..............................................................................................13(四)家访....................................................................................................................17(五)复审....................................................................................................................17(六)合同抄写...........................................................................................................17(七)总审报行...........................................................................................................17(八)驻行专员...........................................................................................................17四、报行.................................................................................................................................17(一)北京银行...........................................................................................................17(二)工商银行..................................................................................