目录手册说明...................................................................................51社会渠道认知.............................................................................61.1“三直”网点的定义61.2社会渠道“三直”的使用范围61.3代理网点的分类及特征6二、潮州移动社会渠道“三直”网点政策解读...................................................72.1“三直”网点准入条件72.2“三直”网点的佣金政策72.2.1预付费渠道补贴：.................................................................72.2.2后付费业务佣金标准...............................................................82.3网点装修标准82.3.1业务开通分级规划................................................................82.3.2“三直”网点装修标准............................................................82.4网点准入流程92.5网点暂停与恢复流程92.6“三直”退出流程102.7“三直”网点领卡流程102.8“三直”网点领机流程112.9“三直”网点酬金结算流程11三、渠道经理岗位入门......................................................................123.1社会渠道经理岗位职责123.2渠道经理行为规范143.2.1渠道经理仪容仪表................................................................143.2.2渠道经理公文包规范..............................................................143.3渠道经理“三九”工作法153.3.1渠道经理三大工作习惯............................................................153.3.2渠道经理九大注意................................................................15四、渠道经理日常工作......................................................................164.1网点覆盖164.1.1市场调研与网点选择..............................................................164.1.2渠道经理网点拓展流程及应对话术..................................................174.2网点走访管理204.2.1渠道经理网点走访规范...........................................................204.2.2渠道经理网点走访路线策略选择...................................................204.2.3渠道经理走访三步曲—走访前.....................................................214.2.4渠道经理走访三步曲—走访中.....................................................224.2.5渠道经理走访三步曲—走访后.....................................................244.2.6渠道走访流程参考................................................................254.3渠道沟通管理264.3.1与渠道网点沟通规范.............................................................264.3.2网点信息反馈流程................................................................284.3.3网点投诉处理流程................................................................284.3.4政策沟通.......................................................................294.4网点助销304.4.1网店培训指导规范...............................................................304.4.2网店培训指导工作流程...........................................................304.4.3日常辅导规范...................................................................314.4.4日常辅导工作流程...............................................................314.5销售与促销324.5.1网点铺货步骤....................................................................324.5.2新业务推广.....................................................................324.5.3促销活动的四个阶段.............................................................334.5.4促销活动的方式参考.............................................................334.5.5促销活动的七个...
