长沙地区收听率调研报告长沙地区收听率调研报告（2012年03月）赛立信媒介研究有限公司2012年04月第2页共66页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第2页共66页目录第一章长沙地区广播市场竞争局势·································································-3-1.1长沙地区主要电台累计收听率····················································································-3-1.2长沙地区主要电台累计时段听众占有率··········································································-4-1.3长沙地区主要频率的收听率和市场占有率·····································································-5-1.4长沙地区主要频率的到达率·······················································································-7-1.5长沙地区主要频率的时段收听率·················································································-9-1.6长沙地区主要频率的时段听众占有率··········································································-10-1.7长沙地区主要频率的时段到达率················································································-11-第二章湖南电台系列频率时段收听情况··························································-12-2.1交通频道时段收听情况····························································································-12-2.2金鹰955时段收听情况·····························································································-13-2.3经济频道时段收听情况····························································································-14-2.4893汽车音乐电台时段收听情况················································································-15-2.5文艺频道时段收听情况····························································································-16-2.6新闻频道潇湘之声时段收听情况················································································-17-2.7乡村之声938时段收听情况·······················································································-18-2.8快乐886时段收听情况·············...
