江南大学商学院中小企业论坛论文女大学生创业人格特质研究—基于成功个案的分析作者：钱兆慧、敖海燕、洪鹭梅、樊依情学院：商学院专业：人力资源管理班级：人资0801指导老师：王燕茹2011年4月摘要在高等教育大众化处于金融危机阴影下的今天，全社会的人力资源配置都面临着一个新形势，大学生就业问题成为整个社会广泛关注的焦点。大学生就业难已成为不争的事实，而原本在就业过程中就屡遭歧视的女大学生的处境则更为艰难。随着国家“以创业带动就业”政策的引导以及高校对大学生创业的重视，催生了女大学生的创业热潮，以创业破解女大学生就业难题成为新思路。同时，在女性群体特殊心理劣势的影响下，女大学生创业问题的凸显使得女性创业心理素质日益受到国内外学者的重视。在此背景下，我们以创业成功的女大学生为案例研究对象，重点研究其创业人格特质，并为学校有针对性地培养女大学生创业人格、开展创业教育、开发女大学生人格素质培养模式提出可行性建议。关键词：女大学生；创业；人格特质；个案研究AbstractInthetimewhenthepopularizationofhighereducationistodayundertheshadowofthefinancialcrisis,humanresourcesofthewholesocietyisfacinganewsituation.Employmentproblemsofcollegestudentsbecomethefocusofthecommunityasawhole.Collegestudents’employmenthasbecomeanindisputablefact,andit’sevenmoredifficultsituationoffemalecollegestudentsintheprocessofbeingdiscriminatedinemployment.Thepolicyof“business-drivenemployment”aswellastheincreasingattentionofuniversitiesongraduatestudentshasfuelledtheupsurgeoffemalecollegestudentsventureandpioneerednewwaystosolvetheproblemsthatfemalesarefacedwith.Atthesametime,undertheinfluenceofspecialpsychologicalweaknessesoffemalegroups,prominenceofproblemsinfemalecollegestudents’psychologicalqualitieshasarousedawideconcernbyscholarsathomeandabroad.Inthiscontext,ourstudyisbasedonafemalegraduatewhorunsherownventuresuccessfully,focusingonherentrepreneurialtraits,aimedatproposingfeasibletrainingplansforuniversitiestocultivatetheentrepreneurialtraitsoffemalegraduates.Keywords:femalegraduates;entrepreneurship;personalitytraits;casestudy目录第1章绪论........................................................................................................................................................11.1研究背景................................................................................................................................................11.2国内外研究现状....................................................................................................................................11.2.1国外研究现状.............................................................................................................................11.2.2国内研究现状.............................................................................................................................11.3本文研究的目的与意义........................................................................................................................21.3.1研究目的.....................................................................................................................................21.3.2研究意义.....................................................................................................................................21.4研究方法................................................................................................................................................21.4.1理论上需要：研究主题需要以个案研究为支撑....................
