第0页共6页编号:时间:2021年x月x日书山有路勤为径,学海无涯苦作舟页码:第0页共6页第1页共6页第0页共6页编号:时间:2021年x月x日书山有路勤为径,学海无涯苦作舟页码:第1页共6页开店策划书目录一、市场调查..................................................................................................................................2二、店名和地址..............................................................................................................................2三、产品定位..................................................................................................................................21、产品定价................................................................................................................................22、开店优势................................................................................................................................2四、冰淇淋的原料及制作方法.......................................................................................................2五、店面装修..................................................................................................................................31、物品摆放................................................................................................................................32设施及资金预算........................................................................................................................33装修风格....................................................................................................................................3六、进货渠道运费..........................................................................................................................3七、促销活动..................................................................................................................................3八、宣传方式..................................................................................................................................41、传单的发放............................................................................................................................4九、员工培训..................................................................................................................................4十、开业情况..................................................................................................................................4十一、风险描述及措施..................................................................................................................41、资金不足................................................................................................................................42、产品单一................................................................................................................................43、意外事件................................................................................................................................44.、竞争对手多........................................................................................................................45、季节变换................................................................................................................................5十二、成本估算.........................................................