第1页共110页编号:时间:2021年x月x日书山有路勤为径,学海无涯苦作舟页码:第1页共110页黄金伟业营销框架目录1.1销售前提条件....................................................................................................................................................................61.1.1条件1:法律文件.......................................................................................................................................................61.1.2条件2:现场包装.......................................................................................................................................................71.1.3条件3:宣传造势.......................................................................................................................................................81.1.4条件4:销售工具.......................................................................................................................................................91.1.5条件5:销售策略.....................................................................................................................................................101.1.6条件6:其他配合.....................................................................................................................................................101.2销售阶段设计与目标分析决策......................................................................................................................................121.2.1销售周期:(此时间的确定前提为手续办理顺利、前期筹备完善,周期可前移或后延)..........................121.2.2销售阶段设计............................................................................................................................................................13第2页共110页第1页共110页编号:时间:2021年x月x日书山有路勤为径,学海无涯苦作舟页码:第2页共110页1.2.3销售阶段划分............................................................................................................................................................141.3销售策略.........................................................................................................................................................................251.3.1低开高走,适时提价,增强旺销局面....................................................................................................................251.3.2推售顺序....................................................................................................................................................................251.3.4封盘策略....................................................................................................................................................................261.3.6赠送抽奖策略............................................................................................................................................................261.4入市时机..........................................................................................................................................................................271.5销售队伍的组织与培训.................................................................................................................................................28基本编制与架构..............................................................