英派斯会员消费调查分析VIP免费

第1页共15页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第1页共15页摘要本文采用文献综述、问卷调查和数理统计等方法，对临沂的“英派斯健身俱乐部”会员的消费现状、影响会员消费的因素等进行分析研究，结论如下：临沂会所会员男女比例较均衡，年龄结构不平均，以中青年人为主；临沂会所会员月收入水平普遍较高，但在会所的二次消费现象较少；及时吸纳会员的反馈城市会所会员的锻炼频率较低；会所本身的各类服务质量有待提高，应多咨询会员的意见，改善不足之处;会所内会员的互动活动较少;针对以上会所现阶段经营中的问题，提出积极性建议。关键词：临沂的“英派斯健身俱乐部”会员；体育消费；因素第2页共15页第1页共15页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第2页共15页ABSTRACTThisarticleusestheliteraturetosummarize,methodsandsoonquestionnairesurveyandmathematicalstatistic,“Yingpaisifitnesstheclub”toLinyimember'sexpensepresentsituation,toaffectthefactorwhichthememberexpendsandsoontoconducttheanalyticalstudy,theconclusionisasfollows:TheLinyiofficemembermenandwomenproportionisbalanced,agestructurenotaverage,bymiddle-agedoryoungpeopleprimarily;TheLinyiofficemembermonthincomelevelisgenerallyhigh,butarefewintheofficetwoexpensephenomenon;Buysinthememberthefeedbackcityofficemember'sexercisefrequencytobelowpromptly;Office'seachkindofgradeofservicewaitsforenhancing,shouldconsultmember'sopinion,theimprovementdeficiency;Intheofficemember'sinteractionarefew;Inviewoftheaboveofficepresentstagemanagement'sinquestion,putsforwardtheenthusiasticproposal.KeyWords:LinYiImpuseTotalFitness；Consumer；Factor；Analyze参加了体育活动。表1北京市居民体育活动基本情况次序与相对比例年龄:35~50岁(30),45.2%;一八~35岁,34.2%;50岁以上,20.6%。性别:男性227人,73.7%;女性164人,57.5%。职业:学生93.6%;技术人员83.3%;干部及企业管理人员77.4%。文化程度:大学88.6%;大专75.5%;高中63.9%。家庭收入:3000~4000元,91%;4000元以上,88.5%;2000~3000元,73.1%。个人收入:2000元以上,90%;1201~2000元,78.5%;无收入者(含学生)76.8%。婚否:未婚,88.9%;已婚,59.2%。第3页共15页第2页共15页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第3页共15页目录1前言············································································································································12研究对象与方法························································································································12.1研究对象······························································································································12.2研究方法······························································································································12.2.1文献资料法··················································································································12.2.2问...