封面青海大学财经学院毕业论文题目:西宁市旅游气候舒适度与客流量变化相关性分析及启示学生姓名:杨东波指导教师:陈金林专业年级:05级旅游管理本科班所在学院和系:青海大学财经学院旅游管理系完成日期:2009年6月3日答辩日期:2009年6月9日青海大学财经学院旅游管理系Ⅰ封面西宁旅游气候舒适度与客流量变化相关性分析及启示摘要利用统计数据和相关基础理论知识,分析出西宁市国内﹑境外旅游市场所呈现不同的特点、西宁市旅游需求的季节性。从旅游目的地的角度出发,指出气候因素是影响西宁市旅游需求呈现很强季节性的原因。以气候舒适度为指标对西宁市旅游气候进行评价,得出西宁市不同月份旅游的适宜性,解释国内﹑境外旅游需求差异的原因,定量分析西宁市旅游气候舒适度与客流量之间的相关关系。结果显示:西宁市的旅游气候舒适度与客流量之间的确存在一定弹性关系。综合上述分析结果,提出应对西宁旅游需求季节性的几点建议。关键词:旅游需求,季节性,气候舒适度,客流量青海大学财经学院旅游管理系Ⅰ封面青海大学财经学院旅游管理系ⅠABSTRACTANANALYSISOFTOURISTCLIMATECONFORTABLEDEGREEANDVARIATIONOFTOURISTTRAFFICINXININGANDENLIGHTENMENTABSTRACTThepaper,usingstatisticaldataandrelatedknowledgeofbasictheory,analysestheseasonalcharacteristicsofinboundtourism,domestictourismdemandinXiningcity.Fromtheperspectiveofatouristdestination,itpointsoutthatclimatefactorsaffectthetourismdemandinXiningcitytohaveastrongseasonalcharacteristic.Asaindictor,climatecomfortabledegreeisusedtoevaluatetheclimateofXiningcity.ItcomesouttourismsuitabilityofXiningcityindifferentmonths,whichcanexplainthereasonofthedifferencebetweeninboundtourismanddomestictourism.Basedonthese,thispapermakesaquantitativeanalysisoftouristclimatecomfortabledegreeandandpassengertrafficbetweenrelationship.Theresultsshowethat:XiningCitytourismclimatebetweenpassengercomfortandacertainflexibilityintherelationshipdoesexist.TheaboveresultsoftheanalysisputforwardtodealwithseasonaltourismdemandinXiningcity.Keywords:tourismdemand,seasonal,climatecomfortdegree,traffic青海大学财经学院旅游管理系Ⅱ目录目录1.绪论........................................................................................................................................................-1-1.1选题的意义.........................................................................................................................................-1-1.2研究思路与研究方法.........................................................................................................................-1-1.3国内外研究状况.................................................................................................................................-2-2.西宁市旅游客流量变化特征分析........................................................................................................-3-2.1西宁市旅游客流量分析......................................................................................................................-3-2.1.1西宁市旅游客流量年内变化图示分析............................................................................................-3-2.1.2西宁市旅游客流量年内变化的数字分析........................................................................................-4-2.2西宁市旅游需求的季节性分析..........................................................................................................-4-2.3西宁市旅游需求的季节性原因分析..................................................................................................-5-3....