谨呈:南阳中实骏景房地产开发有限公司武汉致业房地产营销策划有限公司中国地质大学房地产工作室2008.7南阳市商业地产调查报告致业·地产目录前言:南阳首印象.............................................................................................................4第一章南阳城市概况.................................................................................................51.1南阳市区位、交通概况.......................................................................................................51.2南阳市历史、文化概述.......................................................................................................61.3南阳市总体经济情况...........................................................................................................61.3.1南阳市历年GDP增长情况.......................................................................................71.3.2南阳市人均GDP.......................................................................................................71.4南阳市商业发展概况...........................................................................................................81.5南阳市城市发展规划.........................................................................................................101.5.1城市发展带布局....................................................................................................101.5.2商业环境布局........................................................................................................10第二章南阳商业地产发展概况..........................................................................142.1房地产市场变化.................................................................................................................142.2商业地产的发展.................................................................................................................142.2.1我国城市商业地产特征..........................................................................................152.2.2南阳商业地产特征................................................................................................172.3南阳城市发展情况.............................................................................................................192.3.1南阳市总体规划(2001年-2020年)...............................................................192.3.2南阳规划发展目标................................................................................................202.3.3南阳市规划发展重点区域——中心城区行政、文化娱乐产业带.....................212.3.4南阳市商业地产发展概况....................................................................................212.4房地产格局变化的影响......................................................................................................22第三章南阳市商业地产调查................................................................................243.1南阳商圈及商业街调查与分析..........................................................................................243.1.1主要商圈调查与分析............................................................................................243.1.2主要商业街调查与分析........................................................................................333.1.3城市扩张区的商业地产调查与分析.......................................................................