生态茶园建设茶园建设项目方案商业计划书生态茶园建设项目商业计划书生态茶园建设茶园建设项目方案商业计划书目录第1章总论..............................................................................................................................................11.1项目名称与承办单位..................................................................................................................41.2报告编制单位..............................................................................................................................41.3编制依据、内容及范围..............................................................................................................41.4项目概况......................................................................................................................................61.5主要经济技术指标....................................................................................................................141.6结论与建议................................................................................................................................15第2章项目概况与建设的必要性........................................................................................................172.1项目所在地概况........................................................................................................................172.2项目背景....................................................................................................................................182.3项目建设必要性........................................................................................................................19第3章市场分析预测............................................................................................................................243.1世界茶业发展............................................................................................................................243.2茶叶产销分析............................................................................................................................263.3我国茶叶产业存在的问题与发展趋势....................................................................................303.4项目SWOT分析.........................................................................................................................323.5项目定位与发展思路................................................................................................................383.6市场销售方案............................................................................................................................393.7精品茶叶展销厅、茶叶交易大厅建设需求分析....................................................................42第4章项目选址与建设条件................................................................................................................444.1项目选址....................................................................................................................................444.2建设条件....................................................................................................................................45第5章工艺技术方案............................................................................................................................485.1项目组成...........................
