个人资料整理仅限学习使用本科生毕业设计<论文）外文原文及译文所在系管理系学生姓名XXXX专业工商管理班级工商X01班学号07020480指导教师XXXX2018年6月0/14个人资料整理仅限学习使用TheEvolutionoftheCultureofEnterpriseErvinLaszloAtthetopechelonsofcontemporarybusiness,managersarebecomingconcernedwiththeunsustainabilityofthewaycompaniesnowoperate.Atransformationofbasicbusinessstrategiesappearsmoreandmoreindicated.Forsuchtransformationtobeeffective,thecultureoftheenterprise--thegoalsitpursuesandthevisionofthesegoalsentertainedbymanagersandcollaborators--needstochange.Consequentlythereisagrowingquestioningoftheviabilityofthetypicalcultureoftoday'senterprise,andasearchformorefunctionalandtimelyconceptsforcreatinganewandmoretimelyculturalpattern.b5E2RGbCAPTheleadingedgeofthegloballyoperatingworldofbusinessisbecomingkeenlyconcernedwithchangesintoday'ssocial,economic,andecologicenvironment.Atthetopechelonsofmanagementanintensesearchisunderwayforup-to-datemodesofthinkingandacting.Itcomestotheforeintheemphasismanagersplaceoncorporatestrategy,corporateidentity,corporatephilosophy,evencorporateethics.Anorganizationalrevolutionisunderway,asmanagersseektocommunicatetheirvisionwiththeircollaborators.Theimportanceofcommunicationamongallbranchesandlevelsoftheenterpriseisbecomingrecognized.Itisalsorecognizedthatthecompanycanonlyfunctionwhenpeopleunder-standwhatgoalsmanagementpursues,andwhattheirownroleisintheachievementofthegoals.p1EanqFDPwEnterprisecultureTheongoingtransformationoftheenterprisecultureisapositivefactorinourchangingandunpredictableworld.Itmeansthatcompaniesarebecomingmoresensitivetothechangesthatobtainintheirenvironment,andmorereadytorespondtothem.Thenewemphasisonmanagementandcompanyethicsalsosuggeststhatbusinessesarewillingtoassumetheresponsibilitythatgoeswiththeirlargerroleinsociety.Globalenterpriseswieldunprecedentedpowerandinfluence,andthetransformationoftheirculturewillbeacriticalfactorindecidingtheevolutionofourinterdependentsocio-economicandecologicsystems–andtherewithourindividualandcollectfuture.DXDiTa9E3d1/14个人资料整理仅限学习使用Thetransformationoftheenterprisecultureistimely:thecompanyculturedominantformostofthiscenturybecameobsolete.Itfocusedontheworkingsoftheenterprisewithoutmuchregardforitssocialandecologicenvironment。itoperatedonthepremisethatthebusinessofbusinessisbusiness--ifitcomesupwithgoodproductsorservices,itfulfillsallitsobligationsvis-a-vissocietyandnature.Theself-centeredmethodsofthetraditionalmanagementphilosophynolongerproduceacceptableresults--theyarelikeconcentratingallone'sskillsonflyinganairplaneandpayingscantattentiontotheairspaceinwhichoneisflying.Thecaptainsofcontemporarybusinesscannotbesolelyconcernedwiththeinternalfunctioningoftheiraircraft:theymustalsosetacourseinreferencetoclimaticconditions,currentpositionandprojecteddestination,andthetrafficonthenetworkofroutescriss-crossingtheglobe.Thattrafficisdiversifiedandcomplex.Itincludes,inadditiontocustomers,suppliers,distributors,R&Dpartners,technologysubcontractors,andgovernmentaldepartmentsandministries,andnumerousothercooperativeandcompetitiveaircraft,togetherwiththesocial,ecologic,andevenculturalmilieuofthevariousbasesofoperation.RTCrpUDGiTGlobalcompaniesnolongerresembleagiantmechanism,controlledbythoseontop.Thisisnewinthehistoryofmodernbusiness.Formostofthe20thcentury,topmanagementcouldcommandt...
