恒大城项目可行性研究报告恒大地产集团有限公司二○○九年六月目录第一章总论.................................................................................................11.1项目建设单位....................................................................................11.2目背景.................................................................................................31.3可行性报告编制依据........................................................................31.4项目主要技术经济指标....................................................................5第二章市场分析与项目定位.......................................................................62.1我国房地产行业发展形势分析.........................................................62.2西安市房地产发展形势分析.............................................................82.2区域房地产市场分析.......................................................................112.4项目定位及销售价格预测...............................................................222.5市场分析结论...................................................................................242.6市场分析结论...................................................................................24第三章项目建设地址及环境.....................................................................253.1项目地址............................................................................................253.2地块概况............................................................................................263.3环境分析...........................................................................................26第四章项目建设方案...............................................................................274.1项目总体规划...................................................................................274.2规划设计理念...................................................................................284.3建筑风格............................................................................................284.4园林绿化............................................................................................29第五章项目实施进度...............................................................................30第六章投资估算及资金来源...................................................................316.1投资估算范围...................................................................................316.2投资估算依据...................................................................................316.3投资估算............................................................................................316.4资金来源与运用...............................................................................36第七章财务评价.......................................................................................377.1财务评价编制说明...........................................................................377.2销售收入估算..................................................................................387.3成本费用估算...................................................................................397.4盈利能力分析（财务评价报表及指标）.......................................397.5贷款偿还能力分析...........................................................................407.6财务评价结论..............
