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HumanresourcemanagementStudentname:UOGNO:000643507BUSINESSREPORTTopic:BusinessreportforToyotaWrittenby:Date:;Content1HumanresourcemanagementStudentname:UOGNO:0006435071.Executivesummary……………………………………………………………………22.IntroductionoftheToyota…………………………………………………………….33.Issues…………………………………………………………………………………..34.SWOTanalysis………………………………………………………………………..44.1internalanalysis…………………………………………………………………...44.2externalanalysis…………………………………………………………………..55.Recommendation……………………………………………………………………...66.Conclusion…………………………………………………………………………….77.Reference……………………………………………………………………………...8Executivesummary2HumanresourcemanagementStudentname:UOGNO:000643507TheaimofthispaperistoanalysisToyotaAutocorporation’sstrengths,weaknesses,opportunitiesandthethreatsthroughusingSWOTmethod.Atthesametime,humanresourcedevelopmentdisplayedintheprocessofcaseanalyzing.Themajorproblemsinthisarticleare‘whatmakesToyotabecometheworldfirstAutomanufacture?’‘WhataretheToyota’sstrategies?’‘TheprospectsoftheToyota’andsoon,themainpurposeistoidentifyToyota’sproblemsandshortcomings;andfinallytofindoutthereasonscausedtheseproblems,intheendofthearticle,theauthorforwardhisownopinionsandrecommendsfortheToyota’sdeveloping.IntroductionoftheToyotaToyotaisJapan'slargestcarmanufacturer,whichwasfoundedin1933,andToyotaCompanyisheadquarteredinToyotaCity.InitiallyisoneoftheToyotaAutomaticLoom’sproductiondepartments.In1937,ToyotamergedintoToyotaMotorCo.,sincethen,Toyotaestablishedseveralrelatedcompanies,includingToyotaMachineryCo.,Ltd.in1941,andToyotaBodyCo.in1945,Inthe1960sand1970s,Toyota'sexpansionrapidly,thevehiclevolumeevensoldtoforeignmarkets.Andin1982,thecompanyobtaineditspresentname-Toyota.Today,Toyotahasassemblyplantsanddistributorsinmanycountries,thecompanyalsohasthesubsidiarywhichproducethemotorvehicleslineandtheotherparts,rubberandcorkmaterials,steel,syntheticresin,automaticloomandthecottonwoolandsoon.(ArkadiB.,2010)IssuesofthearticleWiththeeconomicglobalizationdevelopment,moreandmoreautomobilemanufacturersappeared,followedbythemoreandmoreintensecompetitivepressure,inaddition,globaleconomics’instabilityandunevenmakesagreatimpactontheautomotiveindustries’development.Economicdepressionandrisingcostsofrawmaterialsandlabor,competitionintheautomotiveindustryisalsogrowing,andsoon.Allthesequestionscausedeverycompanymustrepositionitsself,recreatethedevelopingstrategy.3HumanresourcemanagementStudentname:UOGNO:000643507SWOTanalysisofToyotaInternalenvironmentStrengths:inresearchanddevelopmentsector,ToyotaCompanyinordertobetheleaderininnovationway,ithascontinuouslyinvolvedinresearchanddevelopmentactivitiesandusesthispointasoneofitsstrategiestostayinthemarket.TheresearchanddevelopmentactivitydonehasbeenasuccessasToyotaisnowabletoproduceacustomercarinfivedays.Inaddition,Toyotaisalsoabletoproduceacommerciallyviablehybridcar,withthistwonewlyfoundstrategies,Toyotahascontinuedtorevolutionizetheautoindustry.(Y.Arayici,P.Coates,L.Koskela,2011)InToyota’smanagementprocess,withToyota’sproductionsystem(TPS),allworkaredoneaccordingtoschedule,employeesfollowawell-definedsequenceofstepsforaparticular...