天辰云农场物流外包分析研究 物流管理专业VIP免费

摘要企业的销售物流作为企业物流与社会物流的衔接，具有重要的研究意义，而在企业销售物流之中最常见的两种模式就是自营和外包，本文以云农场为背景企业，分析该企业物流的各种利弊。本文以对云农场这一企业的物流发展问题的探索为主线，思考企业物流是外包还是自营。论文首先对物流外包基础理论进行了阐述，对企业销售物流的概念以及种类进行了阐述。然后在探索如何解决企业物流外包还是自营的问题的过程中运用了外包转换成本这一概念，并将企业中的多种转换成本进行分类，最终分为三大类，分别是内部成本、市场成本还有制度转换成本，并对这三种成本进行分析、量化。最后将交易费用理论与经济学中的投资回收期理论结合起来建立物流外包的外包转换成本投资回收期模型，计算企业为了获得物流外包收益所支付的前期投入的投资回收期并将其与企业的基准投资回收期相比较，来确定企业物流是自营还是外包。关键字：企业物流，物流外包，投资回收期ABSTRACTDistributionlogisticsoftheenterpriseastheconnectionbetweentheenterpriselogisticsandsociallogisticsisofgreatresearchsignificance.Themostcommonmodesofdistributionlogisticsoftheenterpriseisself-employedandoutsourcing.Thispaperisbasedonthecloudfarmtoanalysizethevariousadvantagesanddisadvantagesofthisenterpriselogistics.Tothinkaboutenterpriselogisticsshouldbeoutsourcingorself-employed,thispapershowsexporingtheproblemoflogisticsdevelopmentofcloudfarmasthemainline.Atfrist,thispaperexpoundsthebasictheoryoflogisticsoutsourcing,andtheconceptandkindsofdistributionlogisticsoftheenterprise.Then,intheprocessofhowtosolvetheproblemthatenterpriselogisticsshouldbeoutsourcingorself-employed,thispaperusestheconceptofenterpriselogisticsoutsourcingconversioncosts,classifiesthevariousconversioncostsintheenterprise,andeventuallydividesitintothreecategories,includinginternalcosts,marketcostsandsystemconversioncostswhichisanalysizedandquantified.Finally,combiningthetheoryoftransactioncostandthetheoryofpaybackperiod,thispaperestablishesthepaybackperiodmodelofoutsourcingconversioncostsoflogisticsoutsourcing,calculatesthepaybackperiodoftheupfrontinvestmentpaidbytheenterpriseinordertoobtainthelogisticsoutsourcingrevenueandcompareitwiththeenterprise'sbenchmarkpaybackperiodtodeterminewhethertheenterpriselogisticsisself-employedoroutsourcing.KEYWORDS:Enterpriselogistics,Logisticsoutsourcing,Paybackperiod目录1绪论.....................................................................................................................11.1研究背景..................................................................................................11.2企业物流发展进程..................................................................................11.3企业物流的未来发展趋势......................................................................21.4论文研究目的和意义..............................................................................22企业销售物流理论研究.....................................................................................42.1企业销售物流的概念..............................................................................42.2企业销售物流的模式..............................................................................42.3企业物流外包基础理论..........................................................................53物流外包转换成本的投资回收期模型建立.....................................................63.1企业物流外包阶段分析..........................................................................63.2物流外包转换成...