郑州芳草化妆品有限公司2011年展销会参展策划书制作人：孔芳草日期：2011年10月13日目录一、关于展会................................................................................................................1二、参展目标................................................................................................................1三、参展准备................................................................................................................1（一）参展产品........................................................................................................1（二）参展装扮........................................................................................................2（三）宣传资料及方式............................................................................................2（四）关于礼品........................................................................................................3（五）展台设计........................................................................................................3（六）参展人员........................................................................................................4（七）人员培训........................................................................................................4四、开展前期的工作准备............................................................................................5（一）展台的布置....................................................................................................5（二）前期工作准备................................................................................................5（三）客户邀请与信息搜集....................................................................................6五、展期工作及人员安排............................................................................................6（一）工作内容........................................................................................................6（二）人员名单........................................................................................................7六、会后总结................................................................................................................8七、参展人员及展品统计............................................................................................8八、费用预算................................................................................................................8附件一............................................................................................................................9一、每日工作流程....................................................................................................9二、展示会中的接待步骤........................................................................................9附件二..........................................................................................................................10一、展品信息统计表..............................................................................................10二、会客登记表......................................................................................................10三、展会客户信息归纳表......................................................................................10四、每日工作统计表..........................
