BSSBSSonlineonlineBBusinessusinessSSimulationimulationSSchoolchoolonlineonline连锁门市营运ChainStoreOperation学习手册V1.02011年4月1目录一、如何进入流通大师......................................................................................3(一)键入网址：HTTP://CLOUDS.TOP-BOSS.COM.TW:1333/.....................................3(二)填写申请书：....................................................................................................4(三)以审核通过账号登入..........................................................................................5(四)了解目前竞赛流程.............................................................................................6二、流通大师竞赛规则......................................................................................7(一)竞赛首页............................................................................................................7(二)经营决策：点击画面左方“经营决策”会出现下拉选单。................................81、竞赛规则......................................................................................................................................82、角色说明......................................................................................................................................93、经营环境....................................................................................................................................114、前期决策....................................................................................................................................13(三)营运现况..........................................................................................................151、商品MPM分析.........................................................................................................................152、商品ABC分析...........................................................................................................................153、营业净利....................................................................................................................................174、市场占有率................................................................................................................................185、市场销售情报.............................................................................................................................196、业务状况表................................................................................................................................207、损益表.......................................................................................................................................218、资产负债表................................................................................................................................229、现金流量表................................................................................................................................23(四)营业绩效..........................................................................................................241、财务分析....................................................................................................................................242、经济附加价值(EVA).............................................................................
