中国商业计划书案例网中国商业计划书案例网XXX现代农业商业计划书建设单位：有限责任公司二零一四年六月中国商业计划书案例网I目录第一章执行摘要.........................................................................................................11.1项目名称..........................................................................................................11.2项目单位..........................................................................................................11.3项目简介..........................................................................................................11.4商业模式..........................................................................................................11.5盈利模式..........................................................................................................11.6市场分析..........................................................................................................11.7战略规划..........................................................................................................11.8营销策略..........................................................................................................11.9财务评价..........................................................................................................1第二章产品与服务.....................................................................................................22.1产品种类..........................................................................................................22.2服务系统..........................................................................................................3第三章商业模式.........................................................................................................63.1项目定位..........................................................................................................63.2运营模式..........................................................................................................63.3盈利模式..........................................................................................................6第四章市场分析.........................................................................................................74.1市场定位..........................................................................................................74.2宏观背景分析..................................................................................................74.3市场分析..........................................................................................................94.3.1市场现状................................................................................................94.3.2供需分析...............................................................................................104.3.3竞争分析...............................................................................................124.4小结.................................................................................................................14第五章战略规划.......................................................................................................165.1SWOT分析....................................................................................................165.1.1优势......................................
