下载后可任意编辑哈尔滨对俄跨境电子商务进展战略讨论哈尔滨对俄跨境电子商务进展战略讨论 盛春光 钟玉玲 [摘 要] 20XX 年哈尔滨成立跨境电子商务综合试验区，跨境电子商务企业的入驻、第六届中俄博览会上俄罗斯客商对哈尔滨电子商务企业的关注等，哈尔滨对俄跨境电子商务的进展空间巨大。但国内跨境电子商务企业的进展、哈尔滨跨境电子商务企业缺少核心竞争力等制约因素，哈尔滨电子商务企业面临诸多挑战，应讨论哈尔滨对俄跨境电子商务进展战略。本文运用 SWOT 分析法，具体分析哈尔滨进展对俄跨境电子商务的优劣势、机遇与威胁，并提出优势机会（SO）与劣势机会（WO）相结合的进展战略。通过讨论对俄跨境电子商务，为哈尔滨电子商务企业提供了新进展方向，加快对俄跨境电子商务行业进展，推动哈尔滨市及黑龙江省经济的进展。 [关键词] 哈尔滨;俄罗斯;跨境电子商务;进展战略 [中图分类号] F752.7[文献标识码] A[文章编号] 20XX-3283（20XX）06-0051-06 Research on the Development Strategy of Harbin"s Cross-Border E-Commerce With Russia Sheng Chunguang Zhong Yuling （ College of Economics and Management ， Northeast Forestry University， Harbin Heilongjiang xxxx） Abstract： In 20XX， Harbin set up a comprehensive cross-border e-commerce pilot area， with the entry of cross-border e-commerce enterprises， Russian merchants" attention to Harbin e-commerce enterprises at the Sixth China Russia Expo， etc. there is a huge development space for Harbin to Russia cross-border e-commerce. However ， due to the development of domestic cross-border e-commerce enterprises and the 1下载后可任意编辑lack of core competitiveness of Harbin cross-border e-commerce enterprises ， Harbin e-commerce enterprises are facing many challenges. Therefore ， Harbin"s development strategy for Russia"s cross-border e-commerce should be studied. In this paper ， SWOT analysis method is used to analyze the advantages and disadvantages， opportunities and threats of Harbin"s development to Russia"s cross-border e...
