下载后可任意编辑 创业计划书学院: 班级: 心理学 1201 班 下载后可任意编辑目 录 摘要 .................................................................31 企业介绍.............................................................. 31.1 店铺名称..........................................................31.2 店铺位置..........................................................31.3 店铺结构..........................................................41.4 店面布局..........................................................41.5 经营范围..........................................................41.6 进展目标..........................................................41.7 店铺宗旨..........................................................41.8 服务宗旨..........................................................42 市场分析.............................................................42.1 目标市场.........................................................52.2 行业分析..........................................................52.3 竞争对手分析......................................................63 产品与服下载后可任意编辑务............................................................73.1 产品介绍..........................................................83.2 收费设定..........................................................83.3 特色服务..........................................................84 人员及组织结构........................................................8 4.1 人员能力分析.....................................................8 4.2 人员分工.........................................................95 市场预测..............................................................96 营销策略..............................................................106.1 营销策略...........................................................106.2 推广策略...........................................................116.3 创新机制...........................................................116.3....