*目 录*1.计划摘要................................................................................................11.1 中心背景描述.................................................................................11.2 中心优势及特点简介.....................................................................11.3 投资与财务.....................................................................................22.中心概述................................................................................................33.服务项目简介........................................................................................34. 经营管理和所有权分配....................................................................44.1 经理人员介绍...............................................................................44.2 创业所有权分配...........................................................................54.3 部门职责.....................................................................................54.4 中心总部选建...............................................................................75.市场与竞争分析....................................................................................85.1 竞争策略..........................................................................................85.2 营销策略.........................................................................................85.2.1 长期策略...................................................................................95.2.2 短期策略...................................................................................95.3 职工聘用..........................................................................................95.4 服务中心战略 ......................................................................106.服务策略..............................................................................................116.1 广告策略.................................................................................
