WORD格式下载后可以编辑直播平台商业计划书2０1７年12月23日1专业资料分享WORD格式下载后可以编辑目录一、中国在线直播市场...．．．．..．.．．．.....．..．．．.．...．..．．.．.．....．．...．．．.．..．.．..．．．.．.．.．.．...41.1中国网红发展历程................．.....．...．．．..．.．....．...．.．．..．．.．.．..．....．....．..41.2中国网红分类......．.....．...........．...．.......．...........．.......．..．..．.........．..．.51.3中国网红经济产业链构成．......．..．.....．..．．....．...．...．...．...．．....．..５二、网络直播的市场现状......．..．.．．.....．.．．..．.．．........．..．......．．.．.．........．...．...．.６2.1市场规模.........．....．..．.........．..．...．..．.........．....．....．．.．..．..．...．......．.．..．.６2.2市场新态势．........．.．.．.....．．....．...．...．...．.．....．.．.．...．．...．.......．...．．．......．．7三、平台发展资源.．..．.．....．.．.．...．．.......．．.........．.．..．.........．．.......．....．.．..........93.1人力资源．....．...．．..．......．...．．...．....．.....．.......．......．.．.．..．．.....．..．．..........９3.2设备资源.．．..............．.....．.....．...．．．.........．．.......．....．.．.．．....．.......．．．...93.3发展资金......．.．.........．．．．．．......．．．...．．....．.．............．..．...........．....．.．...9四、直播市场预测...．........．．..．．..．.．..．.....．..．.．．．.......．．....．.．.．.．...．．...．..．.....．..9专业资料分享WORD格式下载后可以编辑五、盈利模式....．..．.....．．..．.．..．．．....．.......．.．..........．..．.．.．........．....．....．．.......１05.1打赏收入.....．......．.．...．.......．．...........．..........．..．..．．．.．...．.．．.........．...105.2广告收入....．......．.．..........．...．.．.．.．.......................．．.．...．.．..．.．.．..．...115.3电商收入．....．....．..．．.......．........．..．.．...．．.．．．......．．....．....．.．.........．...．.1１5.4会员增值服务.．......．.．．.．........．..．.......．...............．.．.....．.．......．.....．.１２六、团队建设方案..．..．．......．..........．.....．．...．.．.........．...．.．．．.．.．.．...．．............136.1建设团队人员组织架构...．....．.．.........．.......．.........．．．．.......．..．.．..．.136.2员工通则...．..........．..．.．..．．..．...．．......．．..．......．.．.．......．.．...............．...146.3工作纪律．.．.．.............．.．．.......．.．.．.....．..........．.．．．...．．...．．．.．......．...．...152专业资料分享WORD格式下载后可以编辑1.4财务制度....．..．．.......．.．.．.．．.．.．.．......．．.....．....．....．...．.．...........．.....．.．..１６1.5团队绩效．.......．........．..............．..．.．............．..．．..．.......．.．....．．....．.．1６1.6公司规划.．..．...．.．...．．.....．.．.．...．......．．..．...．.．..．..．．．．.．.....．...........．.....17七、项目投融资计划.....．.....．..．..．....．.．....．..........．.．.......．...．．．...．.．.....．..．.．..１７2.3成本估算...．．．.．........．．.．.．.．．．．..．.．......．............．．．．..．..．..．.........．.．..．..1７2.4盈利预测....．．..．......．.......．．.......．.............．．.．.....．．．.．．.....．......．.．．....182.5融资结构.．.．......．.............．.．..．.．......．...．．..．．.......．..．........．....．....．...
