1 、项目背景介绍 ............................................................................................................................. 3 1 .1 红树林的概念 ..................................................................................................................... 3 1 .2 海口演丰东寨港红树林 ..................................................................................................... 3 1 .3 海南国际旅游岛建设背景下的休闲农业 ......................................................................... 4 2 、项目规划背景分析 ..................................................................................................................... 4 2 .1 自然环境 ............................................................................................................................. 4 2 .2 文化环境 ............................................................................................................................. 5 2 .3 生态效益 ............................................................................................................................. 5 2 .4 经济环境 ............................................................................................................................. 5 2 .5 社会环境 ............................................................................................................................. 6 3 、 项目定位 ................................................................................................................................... 6 3 .1 顾客分析 ............................................................................................................................. 6 3 .1 .1 收入： ...................................................................................................................... 6 3 .1 .2 区位 ： .............................................................................................................
