本科论文目 录摘 要....................................................................................................................IAbstract.....................................................................................................................II引 言...................................................................................................................11 智联招聘沈阳分公司企业竞争力现状................................................................31.1 产品竞争力现状...........................................................................................31.2 品牌理念及传播竞争力现状.......................................................................41.3 人才培养竞争力现状...................................................................................72 智联招聘沈阳分公司企业竞争中现存问题........................................................92.1 网站服务质量不高.......................................................................................92.2 品牌口碑下滑.............................................................................................102.3 人才流失过多.............................................................................................113 智联招聘沈阳分公司企业竞争力提升对策......................................................133.1 注重网站服务品质建设.............................................................................133.2 强化企业品牌建设.....................................................................................143.3 加强人才管理建设.....................................................................................15结 论.................................................................................................................17参考文献.................................................................................................................18致 谢.....................................................................................................