摘 要在城镇化进程逐渐加快的时代背景下,传统古镇正面临着一系列的发展难题。传统古镇的保护是文明传承与发展的基础,而旅游资源作为传统古镇维系其自身旅游生命力的重要部分,对古镇旅游资源的可持续发展研究具有着现实的理论意义和实践意义。本文以可持续发展观为指导,在积极吸取国内外古镇旅游资源保护与可持续发展的经验基础上,从实际出发对云水谣古镇旅游资源的发展状况进行了实地考察及网络问卷调查,并利用 SPSS25.0 软件对问卷调查结果进行分析,同时也在查看文献和网络资料的基础上结合调查问卷的分析结果,对云水谣古镇的旅游资源进行了 SWOT 分析,最后综合了所有研究结果,从可行性角度出发分别从生态环境、社会、经济、文化这四个方面为云水谣古镇旅游资源的可持续发展提供了相应的对策。关键词:可持续发展;旅游资源;云水谣;古镇AbstractUnder the background of accelerating urbanization, traditional ancient towns are facing a series of development problems. The protection of traditional ancient towns is the basis for the inheritance and development of civilization. As an important part of the traditional ancient towns to maintain their own tourism vitality, tourism resources have theoretical and practical significance for the research on the sustainable development of ancient towns' tourism resources.This article is guided by the concept of sustainable development, and on the basis of actively absorbing the experience of the protection and sustainable development of tourism resources in ancient towns at home and abroad, conducts a field survey and online questionnaire survey on the development status of tourism resources in Yunshuiyao ancient town from a practical perspective, and uses SPSS25 .0 software analyzes the results of the questionnaire survey, and at the same time, based on the literature and network data, combined with the analysis results of the questionnaire, SWOT analysis of tourism resources in the ancient town of Yunshuiya...