目 录摘 要....................................................................................................................IAbstract.....................................................................................................................II引 言...................................................................................................................31《养生谷》创作综述.............................................................................................41.1 包装的起源...................................................................................................41.2 创作背景.......................................................................................................41.3 作品阐述.......................................................................................................62.《养生谷》包装设计定位....................................................................................72.1《养生谷》食品系列定位............................................................................72.2《养生谷》消费人群定位............................................................................72.3《养生谷》设计风格定位............................................................................73《养生谷》创作过程.............................................................................................83.1《养生谷》食品系列包装构思....................................................................83.2《养生谷》Logo 构思...................................................................................93.3《养生谷》品包装盒结构..........................................................................11 3.4《养生谷》成品展示..................................................................................15结 论.....................................................................................................................22参考文献......................................................................................