北京理工大学珠海学院 2020 届本科生毕业设计江门卫浴产业的出口现状、困境及对策分析江门卫浴产业的出口现状、困境及对策分析摘 要自 2018 年中美贸易战以来，中国制造业出口领域遭受到了重大的打击。而对于外销比例高达 70%的江门卫浴产业而言，更是面临重重压力。在此环境下，江门卫浴产业不能再以过往的发展模式继续发展下去，而是要通过对国内和国际的大环境做出相应且迅速的调整，才得以在重重难关中脱颖而出。因此，本文以宏观经济和微观经济的角度，分别从企业、政府、其他国家三个方面，探讨江门卫浴产业的出口现状，困境。于此同时，通过分析江门卫浴产业主要输出国和尚未得到开发的新兴市场的经济发展现状和未来趋势，提出有效性和可行性的对策，以提供江门卫浴企业走出困境的相对较直观的方法和对策。关键词：江门；卫浴产业；出口贸易；对策北京理工大学珠海学院 2020 届本科生毕业设计ANALYSIS OF THE EXPORT STATUS, DILEMMA AND COUNTERMEASURES OF JIANGMEN SANITARY WARE INDUSTRYAbstractChina's manufacturing export sector has suffered a major blow since the 2018 trade war with the United States. And to export the proportion as high as 70% of jiangmen sanitary ware industry, it is facing heavy pressure. In this environment, jiangmen sanitary ware industry can no longer continue to develop with the previous development model, but through the domestic and international environment to make corresponding and rapid adjustment, to be able to stand out in the difficulties. Therefore, from the perspective of macroeconomics and microeconomics, this paper discusses the export status and predicament of jiangmen sanitary ware industry from three aspects of enterprises, government and other countries. At the same time, by analyzing and studying the economic development status and future trend of jiangmen sanitary ware industry's main exporting countries and the undeveloped emerging market, the author puts forward effective and feasible countermeasures to provide the re...
