目 录摘要···································I关键词··································I1 前言·································12 研究背景和意义····························12.1 研究背景······························12.2 研究意义······························13 国内外研究综述····························23.1 国外研究综述····························23.2 国内研究综述··························3 4 相关定义及内涵····························34.1 跨文化的定义····························34.2 “一带一路”的内涵·························34.2.1 “一带一路”是包容和谐之路····················34.2.2 “一带一路”是五通三同······················44.3 客舱服务的内容···························45 海南航空公司客舱乘务员跨文化素养现状·················45.1 客舱乘务员掌握多种跨文化语言····················45.2 客舱乘务员的跨文化观念较为狭隘···················55.3 客舱乘务员的跨文化交流心理不够客观·················56 海南航空乘务员跨文化素养培养存在的问题 ················66.1 受语言习惯影响，外语口语表达不熟练·················66.2 存在严重的民族中心主义·······················66.3 对外国乘客表现出文化偏见······················66.4 频繁出现跨文化交际障碍·······················77 “一带一路”视角下海南航空公司跨文化素养改进对策和建议 ········77.1 加强对客舱乘务员不同文化背景和语言习惯的培训 ············77.2 提高客舱乘务员对其它民族的认识·············...
