目录一 经营背景....................................................................................................................................1二 经营概况....................................................................................................................................1三 经营分析....................................................................................................................................13.1 行业概况............................................................................................................................13.2 经营所在地概况................................................................................................................23.2.1 金堂足球进展概况..................................................................................................23.2.2 金堂主要球场概况..................................................................................................33.3 SWOT 分析.........................................................................................................................43.3.1 市场优势(Strength).................................................................................................43.3.2 市场劣势(Weaknesses)........................................................................................53.3.3 市场机会(Opportunities)........................................................................................53.3.4 外部风险(Threats)..................................................................................................63.4 STP 分析.............................................................................................................................63.4.1 市场细分(Segmenting)............................................................................................63.4.2 目标市场(Targeting)................................................................................................63.4.3 市场定位 (Positioning)................
