目 录第一章 总论.........................................11.1 项目单位基本情况.........................................................................................................11.2 项目基本情况..................................................................................................................31.3 可行性讨论报告编制依据..............................................................................................61.4 综合评价..........................................................................................................................7第二章 背景及必要性................................102.1 项目区社会经济状况....................................................................................................102.2 本行业及关联产业进展现状........................................................................................102.3 项目建设的必要性........................................................................................................13第三章 项目选址与建设条件..........................163.1 项目地点选择................................................................................................................163.2 建设条件........................................................................................................................16第四章 市场分析与销售方案..........................204.1 市场分析........................................................................................................................204.2 营销策略、方案、模式................................................................................................264.3 市场风险分析................................................................................................................27第五章 建设方案.....................................285.1 产品方案和建设规模....................................................................................................285.2 建设规划和布局....................................
