目 录第一章 总 论.....................................................................................................................11.1项目概况..............................................................................................................................11.2结论与建议.........................................................................................................................5第二章 项目背景及必要性....................................................................................................62.1背景......................................................................................................................................62.2必要性..................................................................................................................................7第三章 市场分析.....................................................................................................................103.1产品市场需求.....................................................................................................................103.2产品市场供给.....................................................................................................................103.3产品目标市场及价格预测................................................................................................113.4竞争优势及营销策略.........................................................................................................11第四章 建设规模与产品方案................................................................................................134.1建设规模..............................................................................................................................134.2产品方案..............................................................................................................................13第五章 项目选址和建设条件................................................................................................1...
