AbstractThis study describes an overview and analysis of Ceramics.ashion design strategy will be the introduction of daily porcelain designs. Will be an overview of the development of ceramics for daily use, afterDevelopment of the Japanese ceramic technique from start Leads to different sizes of ceramic design strategy. After a great strategy for the product overview of the 8 Ceramics for daily use products, the introduction of fashion strategy. By the definition of fashion, color and shape the use of ceramic design in the fashion, fashion reflects the importance of elements in the ceramics for daily use. To develop strategies of fashion: Develop customer loyalty to the brand. Porcelain design jewelry design elements of the reference. Subdivision after a stylish design of consumer location; strengthen porcelain peripheral products designed to enhance the fashion sense.Key Words: Fashion, Ceramic Design, Design Strategy目 录中 文 摘 要 .......................................................................................................2Abstract........................................................................................................................31. 绪 论 ..............................................................................................................11.1 讨 论 的 背 景 与 动 机 ....................................................................11.2 讨 论 的 目 的 和 方 向 ....................................................................11.3 讨 论 结 构 ................................................................................................11.4 讨 论 的 方 法 .........................................................................................22.日 用 陶 瓷 的 进 展 .........................................................................