目 录第一章 总 论............................................................................................................................................................31.1 项目概要.............................................................................................................................................................31.2 可行性讨论报告编制依据.................................................................................................................................91.3 综合评价.............................................................................................................................................................9第二章 建设背景及必要性....................................................................................................................................142.1 建设背景...........................................................................................................................................................142.2 建设的必要性...................................................................................................................................................14第三章 建设条件....................................................................................................................................................173.1 项目区概况.......................................................................................................................................................173.2 项目建设条件优劣势分析...............................................................................................................................23第四章 市场分析与销售方案................................................................................................................................254.1 市场分析...........................................................................................................................................................254.2 营销策...