, 创业策划书 目录第一章茶吧描述 ···································一、茶吧理念 ···································二、茶吧简介 ···································三、内部结构 ···································四、场地及设施·第二章产品介绍 ···································一、产品种类及价格 ······························二、产品功效 ····································第三章市场分析 ···································一、STP分析 ···································二、SWOT分析 ··································第四章竞争分析 ···································一、目标市场及市场容量··························二、竞争对手及主要的优劣势······················三、本店相当于竞争对手的优劣势··················第五章营销策略 ···································一、产品策略 ···································二、定价策略 ···································三、促销策略 ···································第六章财务 ·······································一、资金来源 ····································二、效益分析 ····································第七章风险及规避 ·································一、相关风险二、规避方法第八章 内部管理 ································第九章 附录及图表 ·······...