高教园区“云餐饮”服务项目第一章 项目摘要.......................................................................................11.1 项目简介...........................................................................................................11.2 项目服务...........................................................................................................31.2.1 “云餐饮”服务体系结构......................................................................................31.2.2 服务要点及对象......................................................................................................31.3 盈利模式...........................................................................................................41.4 项目管理...........................................................................................................41.5 目标市场...........................................................................................................4第二章 行业及市场分析..........................................................................62.1 行业背景分析...................................................................................................62.2 市场情况分析...................................................................................................92.2.1 网上订餐情况分析..................................................................................................92.2.2 商家供应情况........................................................................................................122.2.3 学生需求情况........................................................................................................122.3 高教园区市场竞争分析.................................................................................142.3.1 传统外卖模式竞争................................................................................................142.3.2 网站订购模式竞争......................................................................
