第一章总论目录第一章总论.............................................41.1项目单位基本情况..................................................41.1.1概况..........................................................41.1.2财务状况......................................................61.1.3法人代表基本情况..............................................61.2项目建设方案......................................................61.2.1项目名称、建设性质及建设地点..................................61.2.2建设规模及产品（或经营）方案..................................71.2.3技术、设备、建筑物（主体工程）................................71.3投资结构及资金来源................................................81.4项目效益..........................................................81.4.1经济效益......................................................81.4.2生态效益......................................................81.4.3社会效益......................................................91.5可行性研究报告编制依据............................................91.6综合评价..........................................................9第二章背景及必要性....................................112.1项目区社会经济状况...............................................112.2相关产业发展现状.................................................112.3项目建设的必要性.................................................12第三章建设条件........................................163.1建设地点选择.....................................................163.2建设条件.........................................................163.2.1自然条件.....................................................163.2.2资源、科技支撑条件...........................................163.2.3基础设施条件.................................................18第四章市场分析与销售方案..............................194.1市场分析.........................................................194.1.1市场供求现状及前景分析.......................................194.1.2市场竞争优势分析..............................................244.2营销策略、方案、模式.............................................254.3市场风险分析.....................................................271第一章总论4.3.1市场风险因素分析.............................................274.3.2防范和降低风险对策............................................27第五章建设方案........................................285.1产品方案和建设规模...............................................285.1.1建设红薯生产基地1000亩.......................................285.2建设规划和布局...................................................285.2.1布置方案原则：.................................................282总平面布置方案：..................................................285.3建设标准和产品标准...............................................295.3.1建设标准......................................................295.4技术（工艺）方案（产品的管理方案）...............................295.4.3主要技术参数.................................................345.4.4物料平衡分析.................................................345.5设备选型方案....................................................345.5.1设备选型及采购................................................345.6主体工程方案.....................................................355.6.1土建工程.............................................
