华中建材现(期)货交易电子商务平台项目计划书目录第一部分摘要........................................................................................................................4一、项目简单描述....................................................................................................4二、市场目标概述....................................................................................................5三、项目优势及特点简介........................................................................................5四、利润来源简析....................................................................................................6五、投资和预算........................................................................................................6六、融资方案(资金筹措及投资方式)................................................................6七、财务分析(预算及投资报酬)........................................................................7第二部分综述........................................................................................................................7一、项目背景...........................................................................................................71、去掉2.项目环境背景....................................................................................................83.4.合并5.项目的独特与创新分析..................................................................................10二、项目介绍.........................................................................................................101.网站建设宗旨..................................................................................................102.定位与总体目标..............................................................................................103.网站规划与建设进度......................................................................................114.网站结构/栏目板块........................................................................................125.主要栏目介绍..................................................................................................136.商业模式.........................................................................................................137.技术功能.........................................................................................................148.信息/资源来源................................................................................................149.无形资产.........................................................................................................1410.策略联盟.........................................................................................................1411.收益来源概述..................................................................................................1512.项目经济寿命..................................................................................................16三、市场分析.........................................................................................................161.互联网市场状况及成长..................................................................................162.目标市场的设定..............................................................................................183.传统行业状况(网站市场资源的基础)...................