杭州诺贝尔集团通用课程系列店面销售服务礼仪学习手册杭州诺贝尔集团有限公司市场运营部14:43:01第2页共52页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第2页共52页《店面销售服务礼仪学习手册》大纲第1章礼仪及服务礼仪概述····································································3一、礼仪及服务礼仪的内涵及特征·····························································3二、服务礼仪的作用··················································································3第2章店面销售·仪容仪表礼仪····························································4一、仪容礼仪·····························································································4二、仪表礼仪·····························································································6第3章店面销售·形体仪态礼仪·························································11一、站姿··································································································11二、走姿··································································································11三、坐姿··································································································12四、标准手势···························································································14第3页共52页第2页共52页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第3页共52页五、微笑··································································································19第4章店面销售·接待礼仪·································································21一、迎接客户礼仪···················································································21二、引导客户礼仪···················································································22三、交换名片礼仪···················································································25四、落座奉茶礼仪····················································...
