招商手册加盟Sprandi品牌做个成功的特许经销商广州斯沃恩体育用品有限公司Sprandi(斯普兰迪)中国总代理2003.04.01前言............................................................................................................................................4第2页共21页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第2页共21页关于SPRANDI品牌..........................................................................................5品牌简介...............................................................................................................................5产品介绍...............................................................................................................................51．服装................................................................................................................................62．鞋类................................................................................................................................6品牌定位...............................................................................................................................6SPRANDI产品系列..........................................................................................................7价格定位...............................................................................................................................7销售终端模式....................................................................................................................7销售网络及核心策略简介........................................................................................8SPRANDI品牌发展展望..............................................................................................8SPRANDI品牌优势分析..............................................................................8一．品牌优势....................................................................................................................8二．成本优势....................................................................................................................9三．服务优势....................................................................................................................9四．管理优势..................................................................................................................10五．SPRANDI品牌2003年营销推广计划...................................................10六．应对策略..................................................................................................................11七．工作重点..................................................................................................................11加盟SPRANDI品牌........................................................................................11第3页共21页第2页共21页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第3页共21页SPRANDI专卖店投资分析.....................................................................12市场分析.............................................................................................................................12SPRANDI产品线极其发展方向...........................................................................13SPRANDI专卖店投资分析.......................................................................................13赢利模...
