桥梁工程项目策划书范本目录编制说明131.项目策划的组织机构...............................................................................................132.项目策划编制的目的...............................................................................................133.项目策划编制的依据...............................................................................................134.项目策划的编制原则...............................................................................................135.项目策划的基本结构...............................................................................................13第一部分项目总体策划......................................................................................................151项目总体分析................................................................................................................151.1项目基本概况......................................................................................................151.1.1工程概况.................................................................................................151.1.2主要工程量..............................................................................................151.1.3工程特点.................................................................................................171.2项目周边情况......................................................................................................171.2.1工程环境.................................................................................................171.2.2地理环境.................................................................................................181.3项目自身优势和劣势............................................................................................182项目总体定位及管理思路................................................................................................192.1项目分析............................................................................................................192.2项目总体定位及管理思路......................................................................................193项目管理总体目标..........................................................................................................203.1质量管理目标......................................................................................................203.2环境管理目标......................................................................................................203.3职业健康安全管理目标.........................................................................................203.4进度目标............................................................................................................203.5经营目标............................................................................................................213.6合同履约率和顾客满意率......................................................................................213.7项目风险管理目标...............................................................................................213.8财务管理目标......................................................................................................213.9人力资源目标......................................................................................................213.10...
