美欧克鲜牛奶推广方案europeanandamericanculturalcomprehensionforalongtime,arealwayscherishedadream.theunderstandingofeuropeanandamericanculture,itisoutofthisdream,iresolutelychosetoeuropeanandamericanculturethebrilliantcourse.asemesteroflearning,reallyletmeharvestalot,inotonlylearnedabouttheculturaloriginofeuropeandtheunitedstates.andthroughasemesterofstudy,hasitsownuniquefeeling.europeandtheunitedstatesculturerelativetochina,despitethelackofchineseculturethathasalonghistory.buttheyaretheessenceofcultureinchina.theyhavetheirownuniqueculture,itisbecauseoftheirculturalessencetomakethemasaworldpower.theirculturehasmanygoodplaces,isworthustolearn.1.theforgivenesstheunitedstatesisanationofimmigrants,itancestorscamefromaroundtheworld.peoplemovedtotheunitedstates,notonlygeographicallymoveit,butalsobroughtthereviewandcustomsoftheircountriestoanewplacetolive.becauseofmixedpeopletheirdifferencesisveryoutstanding;becausethedifferenceisverycommon,peoplewouldnotputspecialemphasisonunity.overtime,theamericanculturalconventionformedahigherdegreeoftolerance(how),toheterogeneouscultureanddifferentevaluationthetolerance,acceptableattitude.atthispoint,americansocietyfeasiblecustomthanothercountriesintheworldwide.2.informal.americansarewellknownforitsinformality.inofficebuildings,peopleoftenfind"whitecollarworkers"donotwearacoat,atietoworksittinginmyoffice.haveatelephoneconversation,theywillbeatthebackofthechairandputhisfeettoputonth第1页共4页etable,leisurelyleisurelyto"kan"inthelasthalfadayonthephone.professorinuniversitycus,thewearingjeans,footpedalnikeshoesintoeducationclassexlesabound.what'smore,theprofessortalkedaboutagoodplace,cansitabottomtothepodium,thebutterfliestogush,regardlessofage,regardlessofgender.isthemorecommonform,istheeasy-going,easyrelationshipbetweenfatherandson,betweenmotheranddaughter.whetherinthemovie,orinreallife,weoftenseetheeldersandyoungereachshoulder,freepictures.allthiscomesfromamericaninformality(informality)behavior.informalityistomakepeoplemorerelaxedandcomfortableinarelationship,soastoshortenthedistancebetweenpeoplemorequickly.thismaybeonereasonfortheamericanshaveabrightandcheerfuldisposition.3.thetitleandaddress.becausetheamericanemphasisonequality,theirsocialhierarchicalrelativelyweak,sotheyhavenofamilyhereditarytitles.onthecontrary,americansliketouseaprofessionaltitleasthecall,becauseit"earn"ontheirown,ratherthanahereditarygeneration.4.do-it-yourselfalleurope,asiaandothercountriesandtheirfamiliesontheirown.americans,thissituationisnotmuch,becausetheypayattentionto"do-it-yourself"(doit).intheunitedstates,doctors,professors,lawyers,businessmen,theyarethemselvesonthecooking,laundry,marketpurchase.theyhaveasocialidentity,butidon'tthinkhouseworkcanreducetheirrespectableidentity.theyhaveeconomicstrengthtohire"nanny",butthoughttheyweregoingtodo,itisn'tnecessary.thefamilyvisitintheunitedstates,peoplecanoftenseebig,professor,doctoryoucookcooking.asformowingthelawnandcleanupthegarageroofandpaintandothertools,suchaspeoplewithsocialidentitynotonly,wi第2页共4页thoutasenseofboredomcanjoyfullyintoitinstead.5.theydon'tlikesilencethemostofpeoplehadcontactswithpeopleintheunitedstateshavethiskindoffeeling,inthewestpeoplethemostboldandunrestrained,themostsensitivetotheunitedstates,themoststraightforward-this...